Gustavo Ballvé on December 10th, 2010
Corporate Strategy, Food for thought, Home, Industries, Investment Themes, Mental models, Portfolio Management, Retailing, Tech

We’ve discussed the Netflix challenge in detail at, as in this Sept. 2009 post. The “analytics”/ “data capturing and processing” theme is very important in our research. But we hadn’t posted about examples in Brazil! This Exame magazine article (in portuguese) solves this and mentions a few companies, including Saraiva. As people may guess even before reading the article, yes, the people behind this Brazilian “recommendation software” company did participate in the original Netflix contest.

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